LeBron James's Media Company Sells Minority Stake to Group That Includes Nike, 'Fortnite' Creator Epic Games - WSJ
![NBA Cleveland Cavaliers' All-Star forward LeBron James appears at a ceremony held by the LeBron James Family Foundation, which installed a new playground at the St. Bernard Recreation Center in New Orleans NBA Cleveland Cavaliers' All-Star forward LeBron James appears at a ceremony held by the LeBron James Family Foundation, which installed a new playground at the St. Bernard Recreation Center in New Orleans](https://c8.alamy.com/comp/TYG062/nba-cleveland-cavaliers-all-star-forward-lebron-james-appears-at-a-ceremony-held-by-the-lebron-james-family-foundation-which-installed-a-new-playground-at-the-st-bernard-recreation-center-in-new-orleans-february-14-2008-upi-photoaj-sisco-TYG062.jpg)
NBA Cleveland Cavaliers' All-Star forward LeBron James appears at a ceremony held by the LeBron James Family Foundation, which installed a new playground at the St. Bernard Recreation Center in New Orleans
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HQ319_lebron_ZDR_20190828142017.jpg)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![NBA star LeBron James (L) of the Cleveland Cavaliers and Chinese national team player Yi Jianlian pose during the "Nike 2005 Battlegrounds" basketball finals in Beijing August 4, 2005. James kicked off NBA star LeBron James (L) of the Cleveland Cavaliers and Chinese national team player Yi Jianlian pose during the "Nike 2005 Battlegrounds" basketball finals in Beijing August 4, 2005. James kicked off](https://c8.alamy.com/comp/2D2GCYR/nba-star-lebron-james-l-of-the-cleveland-cavaliers-and-chinese-national-team-player-yi-jianlian-pose-during-the-nike-2005-battlegrounds-basketball-finals-in-beijing-august-4-2005-james-kicked-off-the-china-leg-of-his-2005-asia-tour-which-aims-to-create-a-cultural-basketball-exchange-amongst-asian-youth-reutersclaro-cortes-iv-cctc-2D2GCYR.jpg)